Marketing management sixteenth Editon

The world of marketing is changing every day ― and in order for students tohave a competitive edge, they need a text that reflects the best and mostrecent marketing theory and practices. Marketing Management collectivelyuses a managerial orientation, an analytical approach, a multidisciplinaryperspective, universal applications, and balanced coverage to distinguish itfrom all other marketing …

Marketing management : an asian perspective

Asian consumers are evolving, and marketing is evolving with them. As businesses connect and engage with their customers in new ways and through a variety of channels, the scope of marketing is expanding to encompass the entire organization, from the firm’s vision and planning to its customers’ needs and strategic partnerships. The seventh edition of Marketing Management: An Asian Persp…

Marketing management

Edisi

Global Edition

ISBN/ISSN

9781292092621

Deskripsi Fisik

136 hlm.; 27,5 cm.

Judul Seri

-

No. Panggil

658.81 PHI m

Manajemen pemasaran edisi 13 jilid 1

Edisi

Ed. 13, Jil. 1

ISBN/ISSN

978-979-033-935-4

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.8 KOT m

Manajemen pemasaran edisi 13 jilid 2

Edisi

Ed. 13, Jil. 2

ISBN/ISSN

978-979-075-326-6

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.8 KOT m

Manajemen Pemasaran (Edisi 12 Jilid 1)

Edisi

-

ISBN/ISSN

978-979-683-8172

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.8 KOT m