Digital marketing (tinjauan konseptual)

Buku ini diharapkan dapat membantu pembaca memahami teori Digital Marketing, sehingga mereka dapat mengaplikasikan ilmunya. Semoga buku ini dapat memberikan sumbangsih bagi kepustakaan di Indonesia dan bermanfaat bagi kita semua

Pasar modal dan manajemen portofolio

Buku ini membahas tentang seluk beluk pasar modal dan analisis investasi saham serta manajemen investasi portofolio. Buku ini sangat penting bagi mahasiswa maupun bagi praktisi pasar modal dalam rangka untuk membuat keputusan berinvestasi portofolio di Pasar Modal Indonesia maupun di pasar modal negara-negara lain. Selain membahas tentang pasar modal, buku ini juga membahas tentang manajemen in…

Model Pemasaran 5.0 (Sinergisitas Human Capital Dan Teknologi Digital)

Buku ini snagat penting untuk dimiliki dan dipelajari oleh para pelaku bisnis, pengelola bisnis, serta akademisi lainnya yang memiliki kompetensi dalam manajemen pemasaran.

Manajemen Bisnis Berbasis Teknologi Digital

Buku ini dibuat untuk membantu proses pengajaran manajemen bisnis serta sebagai buku pegangan bagi mahasiswa.

Marketing 4.0 : moving from traditional to digital = Marketing 4.0 : bergerak…

Edisi

Edisi 1

ISBN/ISSN

978-602-06-2117-3

Deskripsi Fisik

xx, 171 halaman

Judul Seri

-

No. Panggil

658.8 KOT m

Investasi saham ala Fundamentalis Di dunia

Edisi

Edisi 1

ISBN/ISSN

978-602-02-9955-6

Deskripsi Fisik

xxiii, 197 halaman

Judul Seri

-

No. Panggil

658.152 RYA i

Akuntansi keuangan syariah, dasar hukum, standar akuntansi, dan study kasus

Pembahasan dalam buku keuangan akuntansi syariah ini meliputi dasar hukum menurut DSN MUI, sejarah munculnya akad syariah menurut pandangan ulama, konsep akuntansi akuntansi syariah berdasakan PSAK syariah dan contoh kasus aplikatif yang sering terjadi di lingkungan masyarakat indonesia.

Information technology for management: on demand strategies for performance, …

Information Technology for Management discusses a variety of business strategies and explains how they rely on data, digital technology, and mobile devices to support them in the on demand economy. Our goal is to provide students from any business discipline with a strong foundation for understanding the critical role that digital technology plays in enhancing business sustainability, profitabi…

Akuntansi forensik dan audit investigatif

Buku ini ditulis dengan judul Akuntansi Forensik dan Audit Invenstigatif berisi mengenai konsep, pendekatan, metode serta teknik penelitian baik audit investigatif, yang dilengkapi dengan contoh-contoh kasus yang terjadi di Indonesia. Buku ini disusun dengan tujuan agar bisa digunakan menjadi salah satu referensi dalam mata kuliah Akuntansi Forensik dan Audit Investigatif, baik sebagai referens…

Accounting information systems

This book is intended for use in a one-semester course in accounting information systems at either the undergraduate or graduate level. Introductory financial and managerial accounting courses are suggested prerequisites, and an introductory information systems course that covers a computer language or software package is helpful, but not necessary. The book can also be used as the main text in…

Pengantar Akuntansi 2

Edisi

Ed. 1st

ISBN/ISSN

9786237726661

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

657.042 DIN p

The basics of public budgeting and financial management: a handbook for acade…

The purpose of this textbook/workbook is to connect budgetary theory with practice and provide public budget and finance students with basic budgeting and financial management tools. From the perspective of a bureaucrat, students examine various concepts and then work through in-class and out-ofclass exercises and problems to reinforce those concepts and ideas. Chapter 1 begins with an overvie…

Operations management in the supply chain

Edisi

Ed. 7th

ISBN/ISSN

9780077835439

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.7 ROG o

Zero to one: notes on startups, or how to build the future

Zero to One is about how to build companies that create new things. It draws on everything I’ve learned directly as a co-founder of PayPal and Palantir and then an investor in hundreds of startups, including Facebook and SpaceX. But while I have noticed many patterns, and I relate them here, this book offers no formula for success. The paradox of teaching entrepreneurship is that such a fo…

Manajemen Pemasaran

Edisi

-

ISBN/ISSN

9786028981477

Deskripsi Fisik

xiv, 204 hlm.; 25,7 cm

Judul Seri

-

No. Panggil

658.839 ZUL m

Strategy teamwork great products

Managing a manufacturing company in the global economy is more complex than ever before. In order to be competitive today, the company not only needs to excel in production, but also in marketing, engineering, and every aspect of customer service. Long gone are the days when a manufacturing company could coast along on its manufacturing excellence or its monopoly.

The leadership moment: nine true stories of triumph and disaster and their le…

This book presents accounts of nine such experiences. We witness people at extraordinary moments. We examine how they guided their crew, company, or country through the climactic events that followed. Each account is about an individual who faced a turning point — and how that person led when it counted most.

Essentials of organizational behavior fifteenth edition

Essentials of Organizational Behavior provides a brief overview of the core concepts and theories within the field of OB. Our current text users rave about this approach because it gives them flexibility to include other kinds of learning experiences and content in their OB courses. As a result, this text is currently used in a wide variety of courses and programs—ranging from community colle…

The fearless organization: creating psychological safety in the workplace for…

Whether you lead a global corporation, develop software, advise clients, practice medicine, build homes, or work in one of today's state-of-the-art factories that require sophisticated computer skills to manage complex production challenges, you are a knowledge worker

The essential hr handbook: a quick and handy resource for any manager or hr p…

Some organizations have renamed their Human Resources units “People” or “Human Capital” departments to emphasize the importance of their paramount resource. They know that without good people management, nothing else matters.

The four pillars of investing: lessons for building a winning portfolio

This book covers too many areas—financial theory, financial history, psychology, and the nuts and bolts of the investment business—for anyone’s expertise to fully cover the ground.

Financial management for decision makers

This book has been written for those wishing to achieve a broad understanding of financial management at either undergraduate or postgraduate/post-experience level. It is aimed primarily at students who are studying financial management as part of their course in business, management, accounting, economics, computing, or some other area. The book should also be suitable for those who are not fo…

International marketing management

Companies are facing increasing market dynamics in many markets. Rapidly changing consumer behaviour, frequent governmental and legal changes as well as aggressive behaviour by competitors pose an increasing challenge for companies. For internationally operating companies, this is compounded by the heterogeneity of the country markets in which they operate. This heterogeneity must be reflected …

Globalisasi Pemasaran

Buku ini ditulis dalam upaya memberikan kontribusi bagi pemenuhan kebutuhan referensi yang berkaitan dengan dunia pendidikan.

Business communication : process and product (Edisi 6)

As the workplace becomes more complex with advances in technology and globalization, you face a challenging future. You need better intercultural, technology, and communication skills than ever before. The Sixth Edition of Business Communication: Process and Product focuses on preparing you for careers in an increasingly digital and global workplace with instructional materials that provide tr…

Pengantar Manajemen Strategik

Edisi

Ed. 1st

ISBN/ISSN

9786025218910

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.401 2 HUD P

Sistem informasi manajemen berbasis komputer

Buku ini disusun untuk membantu pembaca khususnya para mahasiswa yang mengikuti mata kuliah Sistem Informasi Berbasis Komputer dan dasar Perancangan Sistem Informasi baik jenjang Diploma maupun Sarjana.

Principles of management

Edisi

Ed. 1st

ISBN/ISSN

9780073316260

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.403 HIL p

Principles of accounting

Edisi

Ed. 1st

ISBN/ISSN

9780073526843

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

657.020 2 LIB p

Principles of accounting needles

Edisi

Ed. 11th

ISBN/ISSN

9780538755191

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

657 NEE p

Practical implementation guide and workbook for IFRS

Edisi

Ed. 3rd

ISBN/ISSN

9781118017647

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

651.78 MIR p

Practical business math procedures

Edisi

Ed. 9th

ISBN/ISSN

9780073278636

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

650.015 13 SLA p

Strategic management an integrated approach

Edisi

Ed. 9th

ISBN/ISSN

9780538751070

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.812 HIL s

Big data in organizations and the role of human resource management : a compl…

Big data are changing the way we work as companies face an increas-ing amount of data. Rather than replacing a human workforce or making decisions obsolete, big data are going to pose an immense innovating force to those employees capable of utilizing them. This book intends to first convey a theoretical understanding of big data. It then tackles the phenomenon of big data from the perspectives…

Buku ajar : akuntansi perbankan syariah (teori dan praktek)

Edisi

Edisi 1, Cetakan pertama, November 2020

ISBN/ISSN

978-623-6833-30-8

Deskripsi Fisik

ix, 254 halaman ; ilustrasi ;

Judul Seri

-

No. Panggil

657.405 REN a

Personality disorders in modern life

The first edition of my Disorders of Personality text (1981) was widely regarded as the classic book in the field. Given its coordination with a theory of personality and psychopathology and with the then newly published DSM-III, it gained immediate acceptance among mental health professionals, the audience for which it was intended. As the years wore on, however, the readership of the book…

Routledge handbook of maritime security

Written by leading international experts, this comprehensive volume presents a wide variety of theoretical positions on maritime security, detailing its achievements and outlining outstanding issues faced by those in the field. The book includes studies which cover the entire spectrum of activity along which maritime security is developing, including piracy, cyber security, energy security,…

Strategic Retail Management Text And International Cases

The economic importance of retailing is constantly increasing, as can be seen from the development of many countries across Europe, America and Asia. In highly developed countries, retailers are taking an increased leadership role in every distribution channel. Expansion strategies, retail branding strategies, innovative solutions for supply chain man- agement and many other developments …

Sustainable Supply Chains A Research-Based Textbook On Operations And Strategy

Edisi

Vol. 4th

ISBN/ISSN

9783319297910

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658 BOU s

Sourcing Strategy Principles, Policy and Designs

Edisi

Ed. 1st

ISBN/ISSN

0387251839

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.401 SES s