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Managerial economics
Known for its consistent emphasis on decision-making, Managerial Economics, Sixth Edition, by Samuelson and Mark provides a detailed introduction to managerial economics for undergraduates, MBAS, and executives alike. This text features a host of examples, from pricing airline seats to undertaking risky R&D programs, to bidding for oil leases all of which are amenable to economic analysis. Starting with the traditional topics of demand and cost analysis, optimization and equilibrium, Managerial Economics goes on to cover cuttingedge concepts in decision making under uncertainty and game theory.
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