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Principles of customers relationship management
Principles Of Customers Relationship Managementprovides students with an understanding of customers relationship Management (CRM) and its application in marketing and sales. The authors demonstrate how CRM aligns business processes with strategies directed toward building customer loyalty and creasing profits.
Ketersediaan
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Perpustakaan USNI Kampus A (600)
658.812 ROG p
11009819
Tersedia
Informasi Detail
- Judul Seri
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- No. Panggil
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658.812 ROG p
- Penerbit
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Amerika Serikat :
South-Western Cengage Learning.,
2008
- Deskripsi Fisik
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xvi+511 hlm.; 20,5x26 cm
- Bahasa
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English
- ISBN/ISSN
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0324322380
- Klasifikasi
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658.812
- Tipe Isi
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- Tipe Media
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- Tipe Pembawa
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- Edisi
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- Subjek
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- Info Detail Spesifik
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- Pernyataan Tanggungjawab
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Roger J. Baron, dkk
Versi lain/terkait
Tidak tersedia versi lain
Lampiran Berkas
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