Buku ini membahas detail hakikat istilah kuantitatif dan kualitatif, varian paradigma dan kaitannya dengan riset, termasuk bagaimana riset post-positivistik, teknik membuat latar belakang masalah, serta beberapa varian riset komunikasi.
This book has a very specific and clear goal, which is, to focus on the needs of a variety of readers, including students, researchers, and teachers of qualitative research methods